crap in my pants

So I was at the grocery store the other day and I saw an ad on a cart, which I then proceeded to be scared and start hysterically laughing.
Why?
Because this is the face I see


How does this face make a welcoming advertisement?
How?!

I checked out their website and they have that same scary face on their site too. I'm hypnotized by the eyes. Its like a train wreck and you cannot look away.

eep!